Shortly after the train conductor announces that we’re arriving in Geneva, I see lots of people in the city. When it’s time for Geneva Watch Days again, you can tell because of the fashionable outfits, colorful watches, and overall busy atmosphere.
Contrary to the monumental Watches & Wonders exhibition, the Geneva Watch Days are a light-weight event. There’s no central location with all watch stands next to each other. It’s a decentralized event where the brands rent suites in Hotels and present their watches in a cosy setting. The atmosphere is quite special since it feels like you’re visiting someone in their home. The suites often also have the nicest views of Lake Geneva and a balcony. Just before the event the brands often announce some new releases which we watch fans are then eager to get our hands on.
I met with a couple of brands and got to see their watches. Many brands and models you’ll never see in stores, if you’re lucky to have a point of sale near you at all. It certainly was a pleasure to get to photograph and experience independent watchmaking like this.
Meet the brands
Laurent Ferrier
Laurent Ferrier Sport Auto 40
Reference: LCF040.T1.V1GCO
This is the 2023 novelty from Laurent Ferrier: the Sport Auto 40 with a green dial with purple accents. The green-violet dial color matches the livery of the Porsche 935 Turbo that Laurent Ferrier, François Servanin and François Trisconi drove for the 47th edition of the 24-hours race in Le Mans in 1979 and which led them to a third place overall. If you look closely at the small seconds dial at 6 o’clock you can see a white number 40 printed on in slightly varying shades of white, which match the start number which was printed on the doors of the colorful Porsche that drove at Le Mans. The number 40 is also the amount of watches that you’ll see from this model: 40 individually numbered watches, that have all found a happy owner, since it’s sold out already.
- Case dimensions: 41.5mm × 12.7mm
- Case material: Titanium (Grade 5)
- Water resistance: 120m / 12 bar
- Movement: LF270.01 (Automatic, 72 hours power reserve)
- Link to model on website
Laurent Ferrier Classic Tourbillon
Reference: LCF001.02.J1.E09
Laurent Ferrier Grand Sport Tourbillon Pursuit
Reference: LCF044.T1.RN1
- Case dimensions: 44mm × 13.4mm
- Case material: Titanium (Grade 5)
- Water resistance: 100m / 10 bar
- Movement: LF619.01 (Double-balance-spring tourbillon carriage, Manual wind, 80 hours power reserve)
- Link to model on website
Artime
Artime ART01
Reference: ART01
- Case dimensions: 42mm × 11.4mm
- Case material: Titanium and Sapphire Crystal
- Movement: Double-balance-spring tourbillon, manual-wind, 80 hours power reserve, 3 Hz
- Link to model on website
When I met Emmanuel from Artime in Geneva at Hotel Beau Rivage it wasn’t in a suite like all the other brands. It was down in the lobby at the bar. Casually sitting at a coffee table between some guests having lunch he showed me their first ever watch, the Artime ART01. And how cool this watch is. How many times can you get to see the first watch of a new brand?
This isn’t a watch like many products of micro brands out there. Parts of different suppliers cased together, the brands themselves rarely even employ a watchmaker. Artime is different, they manufacture most parts of their watch on their own. But who has the machines, capital and the know-how from the beginning? Before building the ART01, Artime Créations SA was a partner of the Swiss watch industry. They worked as a supplier for some big names, but they always wanted to make their own watch. What if budget constraint didn’t play a role during manufacturing? What if we could really go crazy and develop the watch of their dreams? This is the result.
Artime didn’t cut any corners. We’ve got a tourbillon with a double balance spring, a case where there’s no actual case. The white-gold movement is the case, and the case is the movement. A semi transparent fusion made from titanium and diamond-like sapphire. The crown has a pusher that lets you cycle through the neutral position (N), winding (R) and time-setting position (H). Just like a car’s clutch system you can see what “gear” you’re in. This 20 piece edition is something for the watch collector that’s seen it all and who has a “demanding taste“. Really something special, I’m looking forward to what the Artime team comes up with next.
Krayon
Krayon Anywhere Métiers d’Art Azur
Reference: C030-51
- Case dimensions: 39 mm × 9.5 mm
- Case material: Platinum 950
- Water resistance: 30 m / 3 bar
- Movement: C030 (72 hours power reserve, manual-wind, 3 Hz)
- Link to model on website
This was one of my personal highlights at Geneva Watch Days 2023. Here you see the 15 piece limited edition Krayon Anywhere in 950 platinum with a Métiers d’Art Azur dial. This dial consists of over 600 tiny cells which are hand-painted in different hues of blue which form a dark to light blue gradient overall. It’s not just paint, but enamel. Enamel is essentially powdered glass with color pigments which are burnt and hardened in an oven.
Besides that this watch is capable of showing you the time of sunrise and sunset. Sunset and sunrise aren’t the same depending on where you live in the world. This is where the “hyper complication” movement C030 with 432 parts gets to flex some muscles: you can adjust your longitude and latitude position on the backside of the movement, therefore influencing when the sun rises and sets. Cool right? Being a manual wind watch, it’s also only 5mm thick and gets you 72 hours of power reserve fully wound. Besides many more details this is just an incredibly comfortable watch to wear at only 39mm × 9.5mm, which we often neglect besides all the technical features.
Urwerk
Urwerk UR-100V Magic T
Reference: UR-100V Magic T
- Case dimensions: 41mm × 49.7mm, Height: 14mm
- Case and bracelet material: Titanium
- Water resistance: 30 m / 3 bar
- Movement: UR 12.01 (automatic, 48 hours power reserve, 4 Hz)
- Link to model on website
Even though we seem to stand still, earth is always moving. So in addition to not only showing the time through a wandering hours complication, you can also read on the top left and right slot dials the distance travelled on Earth in 20 minutes as well as the distance travelled by Earth around the sun in 20 minutes. Because why not. If you don’t know how to read the time here: the three hour-arms move clockwise and the most recent hour moves along a 60 minute scale. Once the hour is over the next arm and hour indicator shows the new hour. So in this photo it’s 5:15. The next hour “6” is already arriving in the top right corner. Quite easy to read once you know it.
Urwerk UR-102 Reloaded
Reference: UR-102 Reloaded
- Case dimensions: 41 mm × 11.3 mm
- Case and bracelet material:
- Water resistance: 30 m / 3 bar
- Movement: UR 2.02 (automatic, 48 hours power reserve, 28,800 v/h / 4 Hz)
- Link to model on website
“I stood in Basel in my Nike sport shoes and exhibited the first Urwerk prototypes on hotplates, and everyone thought I was totally off my rocker. The watch already didn’t look like a watch — it could have been a CD player, a scale, or anything else. And then to have the cheek to put them on hotplates… that was totally out of order.” Felix Baumgartner, co-founder of Urwerk, about the first show of Urwerk at Baselworld in 1997. (Source)
The UR-102 Reloaded is what its name says: a re-edition. Shortly after the company’s founding in 1995 the duo Felix Baumgartner and Martin Frei presented their first set of watches at Baselworld in 1997. The UR-101 and UR-102. You don’t see classical hands on these watches, what started to define Urwerk was utilizing the wandering hours complication to tell the time.
The UR-102 Reloaded is a nod to that first watch. The black version which you see here was sold together in a box set with a sandblasted steel version. This one is in PVD-coated titanium. The size has also increased quite a bit from 37.5mm to 41mm. Since the lugs are fairly short this watch will fit any wrist. The crown moved from the 3 o’clock to the 4 o’clock position and is now slightly recessed into the case which aids the watch’s pebble-like design.
H. Moser & Cie.
H. Moser & Cie. Streamliner Flyback Chronograph (Boutique Edition)
Reference: 6907-0400
- Case dimensions: 42.3 mm × 14.2 mm
- Case material: Red Gold (norm color: 5N)
- Water resistance: 120 m / 12 bar
- Movement: HMC 907 (automatic, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
H. Moser & Cie. Heritage Dual Time
Reference: 8809-1200
- Case dimensions: 42 mm × 11.6 mm
- Case material: Stainless Steel
- Water resistance: 30 m / 3 bar
- Movement: HMC 809 (automatic, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
H. Moser & Cie. Streamliner Perpetual Calendar
Reference: 6812-1200
- Case dimensions: 42.3 mm × 11 mm
- Case material: Stainless Steel
- Water resistance: 120 m / 12 bar
- Movement: HMC 812 (manual wind, 168 hours power reserve, 18,000 v/h / 2.5 Hz)
- Link to model on website
H. Moser & Cie. Pioneer Cyclindrical Tourbillon Skeleton
Reference: 3811-1200
- Case dimensions: 42.8 mm × 11.7 mm (with domed sapphire crystal 15.3 mm)
- Case material: Stainless Steel
- Water resistance: 120 m / 12 bar
- Movement: HMC 811 (one-minute Tourbillon, automatic, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
H. Moser & Cie. Streamliner Tourbillon
Reference: 6804-0400
- Case dimensions: 40 mm × 12.1 mm
- Case material: Red Gold (norm color 5N)
- Water resistance: 120 m / 12 bar
- Movement: HMC 804 (automatic, one-minute tourbillon, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
Hautlence
Hautlence Sphere Series 1
Reference: BA80-ST00
- Case dimensions: 43.0 mm × 50.8 mm, Height: 15.6 mm
- Case material: Stainless Steel
- Water resistance: 100 m / 10 bar
- Movement: A80 (hand-wound, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
Hautlence Linear Series 2
Reference: AD50-ST01
- Case dimensions: 43.0 mm × 50.8 mm, Height: 11.9 mm
- Case material: Stainless Steel (PVD-coated in black)
- Water resistance: 100 m / 10 bar
- Movement: D50 (automatic, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
Hautlence Vagabonde Series 4
Reference: AD30-ST00
- Case dimensions: 43.0 mm × 50.8 mm, Height: 11.9 mm
- Case material: Stainless Steel
- Water resistance: 100 m / 10 bar
- Movement: D50 (automatic, 72 hours power reserve, 21,600 v/h / 3 Hz)
- Link to model on website
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